Press

  • 10 / 10 / 2016

    SF CHRONICLE: First Cal's Joe McKone Provides Real Estate Insight in San Francisco Chronicle's "Sound Off"

    First Cal's EVP of National Production, Joe McKone, was featured in the San Francisco Chronicle's "Sound Off" column, along with two other real estate professionals. The three industry experts were posed the question, "How do I determine my housing needs before I begin searching for properties?" McKone was quoted with the following answer:

    "Buyers have a lot of great programs to consider, such as the not-well-known HomePath Federal Housing Administration loan that has lower down payment requirements. And since January, VA loans for military personnel now accommodate higher-cost homes here in the Bay Area. Another very interesting program at First Cal, called REX Homebuyer, enables borrowers to increase their buying power from a 10 percent down payment to a 20 percent down payment through a shared investment. With REX, a buyer can borrow less, make a smaller monthly payment and avoid paying the mortgage insurance required if they had put down less than 20 percent."

    Read more about Joe McKone's response and the rest of the "Sound Off" article on the SF Chronicle page .

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  • 05 / 05 / 2016

    PRESS RELEASE: First California Mortgage Announces Affinity Mortgage™ Program

    First California Mortgage Company (First Cal), a leading home lender founded in 1977 and active throughout the U.S., announced today an Affinity Mortgage program to increase its product offerings and market share in line with its continued national expansion. First Cal, working with Samuel EM Clemens LLC, becomes one of the first home mortgage providers to offer affinity groups a new level of benefits and incentives for their members, including

    "We are excited to offer organizations throughout the U.S. an innovative program for their members to access home ownership via First Cal's great products and superlative service"
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    - A new revenue stream for the affinity organization, with no risk or investment - Access to a team of professionals to help design and implement the program - Turnkey marketing solutions to support the offering

    For members and constituents of the affinity groups, First Cal's program helps facilitate the dream of home-ownership by providing:

    - Preferred mortgage rates and fees with exceptional features and great products - Personalized service from a licensed mortgage professional - A quick, convenient, and easy application process

    "We are excited to offer organizations throughout the U.S. an innovative program for their members to access home ownership via First Cal's great products and superlative service," said Jeff Krischer, First Cal's Vice President of Consumer Direct Lending. "For First Cal, it's a significant opportunity to serve millions of high-value, prospective customers more efficiently, and introduce a new family of partners to our industry-leading home mortgage capabilities."

    First Cal's Affinity MortgageTM program allows the lender to:

    • Acquire highly profitable mortgages with enhanced performance metrics at a lower cost of acquisition.
    • Access to millions of prospective customers with extremely desirable demographics through relationships with various affinity groups.
    • Utilize the distribution networks and efforts of those affinity groups to realize higher marketing conversion rates and lowers marketing costs.
    • Provide valuable customer savings, in the form of discounted fees and points, derived from the savings from the lower cost to acquire these customers.
    • Bring value to its partner affinity groups by providing them new turn-key revenue streams

    Information on the program is available at Affinity Mortgage Program, or by contacting First Cal at 877.371.3262.

    About First Cal

    Founded in 1977, First California Mortgage Company (First Cal) is a full-service home mortgage lender whose family-run roots instill a personalized approach to its commitment of offering the best loans and customer service in the industry. First Cal, NMLS #24055, is an approved seller-servicer with Fannie Mae and Freddie Mac, and an approved I&II issuer with Ginnie Mae. Based in Petaluma, Calif. and active in more than 20 states, First Cal is ranked as a Top 100 lender by Mortgage Executive Magazine. Its innovative Diamond Lane™ service for qualified borrowers enables closing within 21 to 25 days, sometimes faster. For more information on First Cal and its loan products, call 855-592-LOAN or visit us at www.FirstCal.net.

    About Samuel EM Clemens

    Samuel EM Clemens LLC (www.samuelemclemens.com) was founded in 2013 and is an internationally based consulting practice with a focus on consumer mortgage, credit card, other financial service products and affinity marketing. They provide business development, sales, account management, marketing and credit card portfolio valuation services. Their team has over 40 years of experience positioning financial service product portfolios for growth leveraging a diverse range of strategic and tactical initiatives. Samuel EM Clemens is headquartered in Atlanta, GA.

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  • 05 / 02 / 2016

    PRESS RELEASE: First Cal Mortgage Expands in Petaluma

    First California Mortgage is upgrading its Petaluma home address with a large expansion planned for late this year.

    The 38-year-old mortgage lender in early October entered a lease for 24,000 square feet of office space in Sequoia Center at 1400 N. McDowell Blvd. in Petaluma.

    First Cal plans to move into the office by the end of 2015.

    “First Cal’s expansion is another great example of the growing Petaluma economy,” said Scott Stranzl, vice president of leasing for Basin Street Properties, in a statement.

    “We’re pleased to be able to accommodate our growth in Petaluma, which has been First Cal’s home for so many years,” said Chris Hart, First California’s CEO. The company was founded in 1977.

    Sequoia Center, located in the Redwood Business Park, has 210,000 square feet of office space and is owned by Reno, Nev.-based Basin Street Properties.

    Representing Basin Street Properties was Brian Foster of Cushman & Wakefield. First Cal was represented by Rick Sherburne and Bob Taylor of CBRE.

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